A New Year brings new opportunities! As we quickly move further into 2023, it is important that your Dealership has a clear plan in place for the year ahead.
We’re not going to lie, there are going to be challenges throughout 2023, but what will make or break your dealership is the way that you adapt, learn, and improve.
EasyCars has put together 10 tips your dealership can use to set yourself up for success in 2023.
Let’s dive into it.
1. Have a Clear Vision for 2023
The most important thing that your dealership needs to do to set yourself up for success in 2023 is to have a clear vision on what you want to achieve this year.
Where do you want your dealership to be at the end of 2023? How many cars are you looking to sell throughout the year? Are you looking to expand your vehicle range?
Sit down and come up with a vision on what you want your dealership to do and become throughout 2023. Think about how you are going to go about achieving your vision and begin to put a plan in place.
2. Set Tangible Goals
Once you know what you want to achieve for the year it is important that you set tangible goals that position you to achieve your vision.
Setting tangible goals will help your dealership measure your success throughout the calendar year. In saying that it is important that you set goals that are both realistic and achievable. The consequences of setting unreasonable goals are vast, from disappointment to frustration and everything in between.
Having strong and tangible goals will put your dealership in a strong position to grow throughout 2023 and beyond.
3. Have a Strong Team
Your dealership will only be as good as the team you employ. In saying that, it is important that your dealership builds and maintains a strong team.
The only way that your dealership is going to be successful is to have all staff working together collectively to achieve set goals. It is important that your dealership puts the strategies in place that motivate and build staff performance. Having a strong team will lead to better dealership performance, greater sales, and potential growth.
4. Learn From Past Mistakes
Nobody is perfect! We all make mistakes from time to time. To set yourself up for success throughout 2023 it is important that your dealership learns from your past mistakes and introduces barriers that minimise the chances of them happening again.
5. Automate Daily Processes
It’s no secret that in the Australian Automotive Industry time is money. In 2023, your dealership cannot afford to get caught up performing manual dealership tasks. It will affect performance and can lead to customer loss.
To enhance your chances of success, it is important that your dealership automates as many daily dealership tasks as possible. The benefit of automating your tasks through an application like a Dealer Management System is it will give you back time to focus on the customer and more importantly achieving continuous growth.
6. Adapt to Market Changes
The Australian Automotive Industry is forever changing. The way that dealers sold Cars 2 years ago is much different to the way that they will sell them in 2023. With that being said, it is essential that your dealership continues to adapt to market changes.
Stay on top of any changes in the industry, speak to your customers, find out how they are finding their next dealership and most importantly always look to adapt your service offering to closer align with the customer’s needs.
7. Build New Revenue Streams
The key to running a successful dealership is having multiple revenue streams. There is only so much revenue your dealership can make off the vehicle sale itself. To set your dealership up for ongoing success, it is important that you build new revenue streams.
Some of the best additional revenue streams for Motor Dealerships outside Vehicle sales include Dealer Finance, Vehicle Add Ons, and even vehicle servicing.
8. Stay on top of the Competition
It’s no secret that the Australian Automotive Industry is extremely competitive. The only way that you are going to be successful buying and selling cars throughout 2023 and beyond is to stand out from the competition in the ways that matter.
It is important that your dealership closely follows what your competitors are doing, what they are charging and more importantly how they are selling. Once you know what they are doing, you need to ensure that you either match or ideally, better what they are doing to achieve a competitive advantage.
9. Invest in Education & Training
You can never stop learning. To set your dealership up for future success it is important that you continue to invest in education and training. With the Australian Automotive Industry continuing to change, new developments are always being introduced that may be beneficial to your Dealership.
Investing in education and training will not only improve your workplace knowledge and performance but it put you in a position to better understand, communicate and negotiate with customers.
Running a business isn’t easy. There are going to be challenges that your dealership will face throughout 2023. The most important thing that your dealership can do is persevere. Don’t give up, some days will be better than others. It is important to continuously revisit your 2023 vision because that’s what you are fighting to achieve!
Starting a new year offers you a fresh start! Running a Car Dealership throughout 2023 will have it ups and downs but what will determine if you are successful or not is the way that you plan and adapt. The 10 tips presented will help you manage your dealership successfully throughout 2023.
We hope you enjoyed reading this article. To read more articles like this, please visit the EasyCars latest news page here.
EasyCars by Jeal is an Australian, web-based, dealer management system that automates the buying and selling of motor vehicles. Using the latest technologies, EasyCars removes frustrations experienced at the dealership and opens your doors for greater growth.
EasyCars features include Stock Management, Automated Advertising, Integrated Accounting, Government Compliance, Business Reporting, Facebook Automotive Inventory Ads, Reviews Management, Dealership Websites and more.
To learn more about EasyCars Dealer Management System or to arrange a no-obligation free demo, contact us today on 1300 473 744.